The Trotro Diaries TV show announced that Hisense, the multinational home appliance and electronics manufacturer in Ghana, will be the headline sponsor of the brand-new series TroTro Diaries, as the show airs live on Joy Prime every Saturday from 11am to 12pm .
Bringing together two brands built around innovation and community engagement, the sponsorship borkered between Hisense, and Bibini Inovation. Promises viewers an exciting show.
TroTro Diaries is set to be one of the most exciting new show on Ghanaian TV, offering advertisers an unparalleled opportunity to be part of this fresh show.
Richmond Nyarko a member of the Trotro dairies community stated "I'm thrilled that Hisense will be growing their exposure through our headline sponsorship and showcasing their products to viewers while supporting local content."
The partnership will help to highlight the vibrant transport community in Ghana, generating awareness and understanding of the trotro culture through discussion of relevant issues, storytelling and advertising within the show itself. In turn, this cultural moment on Joy Prime TV will inspire audiences and shed light on an integral part of everyday life in the country.
The show will see hosts Yaw and Noella explore the world of trotros, issues concerning passengers and drivers, capturing the essence of this unique transportation system and the people who rely on it. With cameras following their every move, the nation will be able to experience the twists and turns of trotro life.
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